Founded in 1923 by the Warner brothers, Warner Bros. has become one of the world’s leading entertainment studios, home to a century of iconic films, TV shows, and beloved franchises like Looney Tunes and DC Comics.
I assisted the partners at Chermayeff & Geismar & Haviv to help redraw the Warner Bros. shield and wordmark, updating the classic 1948 emblem for a modern era. The refined design features balanced geometry, smooth curves, and consistent line weight, creating a timeless symbol that unifies the studio’s extensive portfolio. The updated typography enhances the shield, ensuring adaptability and readability across all platforms.
Warner Bros. Discovery
Agency
Chermayeff & Geismar & Haviv
Creative Direction
Tom Geismar, Sagi Haviv
Role
Design